This week I talked with a person who would like to learn more about the secrets of UX design and become a better designer. This writing is a train of thought based on that encounter. I know that there are long articles on the subject that contain research material to support it, but the purpose of this article is not to be the all-encompassing work.
Don’t make the user think too much
A small amount of thought in everything is always good, so that the user is committed and focused on what is expected of him, but mainly it can be said that simple always wins over complex. If something can be pruned, it is worth pruning.
There can always be too much information
Too often we have the idea that the user needs a huge amount of information around him in every task. When we can display information that supports decision-making simply and in a way that does not disturb too much concentration, it is easier for the user to move forward in the process.
Don’t compare your service within the industry
One of the most important things. If you have a financial management system, your customer does not compare them with each other, but compares your product to all the other services he uses in his everyday life. The expectation is that your service will be as easy as Netflix, YouTube or OP mobile bank.
Let the user focus on what he wants to do
The worst problems in user interface design are created when it is imagined that the user has a real need to bounce around the service. If such a need exists, the information content of your views is insufficient. In the same way when we use our own services ourselves, we often make the mistake of thinking that the service is used by ” clicking endlessly “. When each view focuses on what the user wants to do, you can eliminate everything unnecessary.
Every user manual is kind of pointless
Of course, there are many such complicated processes that may require an instruction manual to understand. You can hardly make a moon rocket so that you can fly it without training, but if you don’t happen to be working at NASA right now, then your product could be much easier to use and understand.
Prioritization is everything
Always list all things, functionalities, views, use cases, etc. long list and prioritize them. After that, do the same for each individual view. What is really important is to see right away which ones can be smaller and which ones can be displayed behind the click.
Don’t reinvent the wheel
A large number of users already know how to use certain services and applications. Is your service really so different that you can’t take advantage of best practices and follow layouts that are already familiar to your customers?
