Creating Meaningful Engagement with Your SaaS Customers
In the SaaS world, engagement isn’t a metric; it’s a…
The Anatomy of an Effective SaaS Landing Page
In a digital world teeming with SaaS solutions, standing out…
Design as a Strategy: Best Practices
In today’s competitive market, design is no longer confined to…
How to Scale Up Your Conversion Rates in SaaS Business
Conversion rates are the lifeblood of any SaaS business. Whether…
The Biggest Issues in Onboarding Flow in SaaS Companies
Customer onboarding is the first and perhaps the most critical…
A/B Testing Is Essential for SaaS Businesses
In the fast-paced world of Software as a Service (SaaS),…
Why Design Matters: More Than Just Aesthetics
In the modern world, design is everywhere. From the apps…
Why Design Guidelines Are Essential for Every Company
In today’s fast-paced, competitive business environment, maintaining a consistent and…
UX design – anything but usability is pointless
In software projects, user experience ( UX ) design is a critical…
User experience ensures customer satisfaction
Customer satisfaction is the cornerstone of companies’ success, and a…
Design as part of the SaaS company’s customer experience
Design plays an increasingly central role in building the customer…
Internationalization and UX of a SaaS company
Nowadays, the internationalization of SaaS ( Software as a Service ) companies…
User interface design – the key to user experience
User interface design is a key part of the development of…
A UI designer’s toolkit
Figma A popular cloud-based design tool that supports real-time collaboration.…
Design Thinking: The Secret Ingredient of Successful Organizations
Many of the world’s most successful companies, such as Apple,…
User experience is not guesswork – UXR
Improving the user experience and increasing usability while removing unnecessary…
Conversion optimization and TOP5 tips
Website conversion optimization is the process of improving website performance by converting…
UI/UX designer who understands code
UX design isn’t just about creating beautiful user interfaces; it…
Search engine optimization as part of website design
Search Engine Optimization ( SEO ) is a key part of modern…
This is how you develop internal communication
Improving internal communication within the organization is important, as it…
Involve customers through service design
Involving end users in the service design process is critical…
Jakob Nielsen and the principles of usability
Jakob Nielsen is one of the world’s most famous usability experts…
Utilization of AI in services
Designing better services that utilize artificial intelligence requires strategic thinking,…
Customer experience of a software project
If problems arise in a software project, it is especially…
Design should be at the heart of everything v.2
The iconic design of Braun products is due to several…
What are the benefits of service design?
Service design is a multidisciplinary approach that can be used…
Why invest in UX design also in internal systems?
Investing in UX design also in internal systems (e.g. company…
Visualization of the service path
The visualization of the service path, i.e. the Service Blueprint , is…
Design Thinking: empathy enables customer focus
Customer focus is one of the most important success factors…
This is how you consider ethics in the development of digital services
Ethics in the development of a digital service means paying…
User testing with artificial intelligence
This is how artificial intelligence is changing user testing: Artificial…
DesignOps – partner for design expertise
DesignOps as an aid to the organization’s design expertise In…
Design Thinking: the process that ignites the flame of creativity
Creativity is one of the most important success factors for…
The unbearable lightness of the user interface design
At the beginning of the week, I wrote about how…
New business with the help of service design
Service design is a great tool that combines user-oriented thinking, creativity…
Dieter Rams and 10 principles of good design
Dieter Rams, iconic industrial designer and long-time Braun designer, created 10…
Digitization megatrends shape business
Digitization megatrends shape business Digitalization is still one of the…
Service design: Why it matters to every product owner
Service design is a method used to ensure that a…
Design as a Service vs. traditional design activity
Design as a Service (DaaS) has changed the way companies…
The role and identity of the designer in the digital world
Designers can be found in almost all industries. However, they…
DesignOps – How to get started
DesignOps ( Design Operations ) is a means of managing and optimizing…
Design Thinking: a future tool for every organization
In recent years, design thinking has become a popular approach…
How can artificial intelligence be used as part of ideation?
Artificial intelligence can be used effectively for ideation and brainstorming…
UX and UI design – what are they?
UX design (User Experience Design) and UI design (User Interface Design) are closely…
Simple user interface – TOP5 things
When developing a simple user interface (UI), it’s important to…
Digital customer experience – this is how it started
Developing a digital customer experience is vital in modern business,…
Accessibility requirements in digital services
Accessibility settings for digital services are guidelines and policies that…
What makes a good user experience? 10 factors
A good user experience (UX, User Experience) consists of several…
Service design helps to develop business
Service design has become an important tool when companies strive…
Service design in support of engineer-led organizations
Engineer-led organizations often have a strong focus on technology and…
What does a user interface designer’s day consist of?
The user interface designer’s work is creative, versatile and requires…
User testing with artificial intelligence – benefits compared to traditional testing
User testing done with artificial intelligence differs from traditional user…
This is how you ensure a high-quality user experience
Ensuring a high-quality user experience (UX) in digital services requires…
Good UX design supports business growth
Good UX design ( user experience design ) supports business growth in…
Why should you invest in UX design?
Investing in UX design (User Experience Design) is important for…
The most popular user research methods
The traditional user research methods taught at the university focus…
The most common problems in software development
Software development projects often have many challenges that can affect…
UXR stands for User Experience Research
UXR ( User Experience Research ) i.e. user experience research. It is…
Prototype: From an idea to a working product
In product development, the prototype is a key tool in…
Design system as the backbone of product development
Design system has become a central part of modern digital…
Conversion optimization: This is how you increase the power and sales of your website
Websites are your company’s digital shop window, which is open…
Jakob’s Law: The cornerstone of intuitive user interface design
In the world of digital products and services, one term…
Creating a Custom Font for Your Company: Why and How
In an increasingly digital and brand-conscious world, standing out from…
What is the difference between UX and UI design?
The terms UX (User Experience) Design and UI (User Interface)…
